{"id":3992,"date":"2017-06-15T13:09:44","date_gmt":"2017-06-15T11:09:44","guid":{"rendered":"http:\/\/www.vordingborgerhverv.dk\/?p=3992"},"modified":"2017-06-15T13:09:44","modified_gmt":"2017-06-15T11:09:44","slug":"foerste-30-dage-citymanagerens-sko","status":"publish","type":"post","link":"https:\/\/businessvordingborg.dk\/en\/foerste-30-dage-citymanagerens-sko\/","title":{"rendered":"De f\u00f8rste 30 dage i City Managerens sko"},"content":{"rendered":"

Detailhandlens udvikling i Vordingborg kommune er for alvor sat p\u00e5 dagsordenen med den nye City Manager, der efter blot en m\u00e5ned er ved at blive et velkendt ansigt i handelslivet.<\/strong><\/p>\n

Hvis Thomas E. R. Jakobsen skulle have brugt apostelens heste, havde hans sko for l\u00e6ngst v\u00e6ret slidt op nu.<\/p>\n

\u201dJeg har v\u00e6ret p\u00e5 en del bes\u00f8g i b\u00e5de Pr\u00e6st\u00f8, Stege og Vordingborg\u201d, fort\u00e6ller Thomas, som siden maj har v\u00e6ret City Manager hos Vordingborg Erhverv. Han har i den f\u00f8rste m\u00e5neds tid v\u00e6ret rundt til mange af kommunens butikker, og flere kan forvente et visit i den kommende tid.<\/p>\n

Tiltr\u00e6kning og udvikling af butikker<\/h3>\n

Bes\u00f8gene har til form\u00e5l at pr\u00e6sentere Thomas og det, han kan tilbyde detailhandelen. Et andet vigtigt form\u00e5l er at l\u00e6re butikkerne at kende.<\/p>\n

Denne indsamling af informationer skal resultere i et overblik over udviklingspotentialet for kommunens handelsliv og for udarbejdelsen af en handlingsplan.<\/p>\n

\u201dMit arbejde g\u00e5r overordnet set ud p\u00e5 at tiltr\u00e6kke flere butikker og underst\u00f8tte dem, vi allerede har,\u201d siger Thomas.<\/p>\n

\u201dS\u00e5 jeg ser p\u00e5 udbuddet af butikker og p\u00e5, hvilke typer butikker vi med fordel kan f\u00e5 til kommunen. N\u00e5r vi g\u00f8r sammens\u00e6tningen mere komplet, tiltr\u00e6kker vi flere kunder \u2013 og det kommer alle til gavn.\u201d<\/p>\n

Vejledning om alt fra e-handel til generationsskifte<\/h3>\n

Thomas\u2019 \u00a0indsigt i nationale trends inden for detailbranchen g\u00f8r ham til en god sparringspartner for de nuv\u00e6rende butikker, n\u00e5r de vil ruste sig til fremtidens udfordringer.<\/p>\n

Fx kan han fort\u00e6lle, at flere og flere forbrugere finder inspiration online, n\u00e5r de skal v\u00e6lge en vare. Derefter tager de ud i butikken og k\u00f8ber den. Det taler for, at man som butiksindehaver\u00a0investerer i e-handel og optimerer sin fysiske butik, s\u00e5 den passer ind i en onlinestrategi, mener Thomas, som selv har erfaring som ansat i detailhandelen.<\/p>\n

Han har ogs\u00e5 besk\u00e6ftiget sig med salg, marketing og ledelse i b\u00e5de sm\u00e5 og store virksomheder. Derfor har han erfaring med de overvejelser og beslutninger, der skal tr\u00e6ffes b\u00e5de ved opstarten, driften og udviklingen af en forretning.<\/p>\n

Han har s\u00e5ledes en god baggrund til at kunne vejlede om b\u00e5de sm\u00e5 og store emner \u2013 lige fra etablering af e-handel til sp\u00f8rgsm\u00e5l omkring butiksfacader og nye forretningsideer.<\/p>\n

\u00c9t emne som Thomas gerne ser, at butiksindehaverne tager op, er generationsskifte:<\/p>\n

\u201dMange st\u00e5r over for et generationsskifte i de kommende \u00e5r. Det er en god ide at komme i gang i god tid, s\u00e5 tag en snak med mig om, hvordan man h\u00e5ndterer det\u201d, opfordrer han.<\/p>\n

St\u00e6rkt sammenhold skaber resultater for detailhandlen<\/h3>\n

Selv om Thomas kun har v\u00e6ret i gang en m\u00e5ned, har han allerede dannet sig et godt indtryk af, hvad der skal til for at skabe v\u00e6kst inden for detailhandelen i de tre k\u00f8bsst\u00e6der Pr\u00e6st\u00f8, Vordingborg og Stege.<\/p>\n

\u201dVi skal skabe en unik profil og tilbyde noget ekstraordin\u00e6rt i forhold til andre k\u00f8bsst\u00e6der. Det kan man kun opn\u00e5 ved at st\u00e5 sammen og samarbejde.\u201d<\/p>\n

I den forbindelse har Thomas m\u00f8dt stor velvilje blandt de forskellige akt\u00f8rer, som er involveret i udviklingen af detailhandlen, herunder handelsstandsforeningerne.<\/p>\n

\u201dDe er meget \u00e5bne over for mig og for at skabe udvikling. Der er stor optimisme og drive. Det er netop det, der skal til for at skabe et st\u00e6rkt brand og tiltr\u00e6kke flere kunder\u201d, slutter Thomas.<\/p>\n

Vil du ogs\u00e5 have vejledning om, hvordan du kommer videre med din butik? Du er velkommen til at kontakte Vordingborg Erhverv og booke en samtale med City Manager Thomas E. R. Jakobsen.<\/em><\/p>\n

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Detailhandlens udvikling i Vordingborg kommune er for alvor sat p\u00e5 dagsordenen med den nye City Manager, der efter blot en m\u00e5ned er ved at blive et velkendt ansigt i handelslivet. Hvis Thomas E. R. Jakobsen skulle have brugt apostelens heste, havde hans sko for l\u00e6ngst v\u00e6ret slidt op nu. \u201dJeg har v\u00e6ret p\u00e5 en del […]<\/p>\n","protected":false},"author":1,"featured_media":3996,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"iawp_total_views":14,"footnotes":""},"categories":[25,22],"tags":[],"class_list":["post-3992","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-detail","category-vordingborg-erhverv"],"yoast_head":"\nNy citymanager s\u00e6tter fokus p\u00e5 detailhandelen i Vordingborg kommune<\/title>\n<meta name=\"description\" content=\"Efter en m\u00e5ned har Thomas E. R. Jakobsen allerede dannet sig et godt indtryk af detailhandelen og ser positivt p\u00e5 udviklingsmulighederne. 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